This Privacy Policy explains how West London Darts collects, uses, and protects personal information when you use our website, place an order, or contact us. Last updated: [TO CONFIRM: date].
Who we are
West London Darts ([TO CONFIRM: legal entity name, e.g. “trading as” / Ltd company number]) is the data controller for personal information collected through this website.
Contact: [TO CONFIRM: privacy@westlondondarts.com]
What we collect
- Order data — name, billing and delivery address, phone, email.
- Payment data — processed by Stripe; we do not store card numbers.
- Account data — if you create an account: username, email, and order history.
- Communication — emails you send us and our replies.
- Site analytics — anonymous usage data (pages visited, device type) via standard web logs and any analytics tool we may use.
- Cookies — session cookies for cart and login, plus any third-party cookies disclosed in our cookie notice.
How we use it
- To fulfil and deliver your orders.
- To process payments via Stripe.
- To communicate with you about your orders and respond to enquiries.
- To comply with legal and accounting obligations (we’re required to retain invoice data for 6 years in the UK).
- To improve the site and detect abuse.
We do not sell or rent your personal information to third parties.
Who we share it with
- Stripe — payment processing. See Stripe’s Privacy Policy.
- Mailgun — transactional email delivery.
- Shipping carriers — [TO CONFIRM: Royal Mail / Evri / etc.] receive delivery address and contact details.
- Hosting provider — Hetzner (Germany/EU) hosts the site infrastructure.
How long we keep it
Order and invoice records: 6 years (HMRC requirement). Account data: until you ask us to delete it. Email enquiries: up to 2 years.
Your rights
Under UK GDPR you have the right to access your data, correct it, request deletion (subject to legal retention periods), object to processing, and receive a copy of your data. Contact [TO CONFIRM: privacy@westlondondarts.com] to exercise any of these rights.
You can also lodge a complaint with the UK Information Commissioner’s Office at ico.org.uk.
Security
The site is served over HTTPS. Payments are processed directly by Stripe — we never see or store full card details. We protect admin access with strong passwords and firewall rules.
Changes to this policy
We’ll update this policy when our practices change. The “Last updated” date at the top reflects the most recent revision.